Privacy Policy

Last updated: January 23, 2026

1. Introduction

Joey Bergles Training ("we," "us," "our," or "Company") operates the Elite Field Essence store. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services, including our online store.

Please read this Privacy Policy carefully. By accessing and using our store, you acknowledge that you have read, understood, and agree to be bound by all the terms of this Privacy Policy. If you do not agree with our policies and practices, please do not use our services.

2. Information We Collect

2.1 Information You Provide Directly

We collect information you voluntarily provide, including:

  • Account Information: Name, email address, password, phone number (if provided)
  • Billing Information: Billing address, city, state, zip code, country
  • Payment Information: Payment method details (processed securely through Stripe; we do not store credit card numbers)
  • Order Information: Products purchased, order history, delivery preferences
  • Communication: Messages you send us, customer support inquiries, feedback
  • Preferences: Product wishlist, saved items, notification preferences

2.2 Information Collected Automatically

We automatically collect certain information when you use our store:

  • Device Information: Device type, operating system, browser type, IP address, device identifiers
  • Usage Information: Pages viewed, time spent, links clicked, search queries, referral source
  • Location Information: Approximate location based on IP address (not precise GPS)
  • Cookies & Tracking: Session identifiers, authentication tokens, analytics data

2.3 Information from Third Parties

We may receive information about you from Stripe (payment processor), email service providers, and analytics platforms. This information is used only as described in this policy.

3. How We Use Your Information

We use the information we collect for:

  • Processing and fulfilling your orders
  • Sending order confirmations, shipping updates, and delivery notifications
  • Processing refunds and handling customer support
  • Creating and maintaining your account
  • Sending promotional emails (with your consent)
  • Improving our website, products, and services
  • Preventing fraud, abuse, and security breaches
  • Complying with legal obligations and disputes
  • Analyzing usage patterns and user demographics
  • Personalizing your shopping experience

4. How We Share Your Information

We do not sell, trade, or rent your personal information to third parties. However, we may share information in these circumstances:

  • Service Providers: Stripe (payments), email providers, hosting services (only as needed to provide services)
  • Legal Requirements: When required by law, court order, or government request
  • Business Transfers: In case of merger, acquisition, or sale of assets
  • Safety & Security: To protect against fraud, abuse, or security threats
  • With Your Consent: For any other purpose with your explicit permission

5. Data Security

We implement industry-standard security measures to protect your personal information:

  • HTTPS encryption for all data in transit
  • Secure authentication with encrypted passwords
  • Payment information processed by PCI-compliant Stripe (never stored on our servers)
  • Regular security audits and updates
  • Access restrictions to personal data (staff only when necessary)

While we implement strong security measures, no system is completely secure. We cannot guarantee absolute security of your data. You acknowledge the inherent risks of internet transmission.

6. Your Rights & Choices

6.1 GDPR Rights (EU Residents)

If you are located in the EU, you have the following rights:

  • Right to Access: Request a copy of your personal data
  • Right to Rectification: Correct inaccurate data
  • Right to Erasure: Request deletion of your data (right to be forgotten)
  • Right to Restrict Processing: Limit how we use your data
  • Right to Data Portability: Receive your data in a portable format
  • Right to Object: Opt-out of data processing

6.2 Communication Preferences

You can manage your email preferences in your account settings or unsubscribe from marketing emails by clicking the unsubscribe link in any email. You cannot opt-out of transactional emails (order confirmations, shipping updates).

6.3 Cookies & Tracking

Most browsers allow you to disable cookies or alert you when cookies are being sent. Note that disabling cookies may affect your ability to use our store. You can opt-out of analytics tracking through your browser settings or do-not-track signals (if supported).

6.4 California Privacy Rights (CCPA)

If you are a California resident, you have additional rights including the right to know what personal information is collected, the right to delete, and the right to opt-out of the "sale" of personal information.

7. Data Retention

We retain your personal information as long as necessary to provide our services and fulfill the purposes outlined in this Privacy Policy. Specifically:

  • Account Information: Retained while your account is active; you may request deletion
  • Order Information: Retained for 7 years (tax/legal compliance)
  • Payment Information: Not retained (Stripe handles this)
  • Marketing Data: Retained until you unsubscribe
  • Analytics Data: Aggregated and anonymized after 12 months

8. Cookies & Tracking Technologies

Our store uses cookies and similar technologies to:

  • Maintain your authentication session
  • Remember your cart and preferences
  • Analyze website usage (analytics)
  • Provide personalized recommendations

You can control cookie settings in your browser. Note that some essential cookies are required for the store to function.

9. Third-Party Links

Our store may contain links to external websites and services operated by third parties. This Privacy Policy applies only to our store. We are not responsible for the privacy practices of third-party websites. Please review their privacy policies before providing personal information.

10. Children's Privacy

Our store is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we discover that we have collected information from a child under 13, we will promptly delete it. If you believe we have collected information from a child under 13, please contact us immediately.

11. Contact Us

If you have questions about this Privacy Policy, wish to exercise your rights, or need to report a privacy concern, please contact us:

Joey Bergles Training

Email: [email protected]

We will respond to privacy requests within 30 days as required by law.

12. Policy Changes

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the new policy on this page and updating the "Last Updated" date. Your continued use of the store after changes constitutes acceptance of the updated policy.

This Privacy Policy is effective as of January 23, 2026. Last updated: January 23, 2026

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